Retail Support Specialist - VA

About Us

As a family-owned company, it’s the people who continue to make STIHL a successful, world-class brand.  Since revolutionizing the forestry industry in Germany with the first electric chainsaw in 1926, the STIHL name has remained synonymous with outstanding innovations, high-quality products and comprehensive service.

With competitive compensation, excellent benefits and exciting growth potential, it is a great time to join the STIHL team!

Why You’ll Love Working at STIHL:

• Competitive pay with multiple bonus opportunities and potential for annual merit increases
• Excellent health benefits including Medical, Dental & Vision Insurance
• Onsite Health & Wellness Center for employees and eligible family members
• Company-paid Life Insurance and Short & Long-Term Disability
• Robust retirement offerings including:
• A fully vested Pension Plan after 5 years
• A 401(k) with generous employer match
• Paid time off including Vacation, Sick Time, and 11 Paid Holidays
• A strong culture of stability, community, and innovation

About You

We are seeking a Retail Support Specialist with strong merchandising and training experience—someone who is a proactive self-starter, skilled in driving dealer development, and eager to share their knowledge to elevate dealer performance.

This position covers northern and western Virginia, including the Shenandoah Valley and surrouding markets. This ideal candidate will be based in or around Richmond, Fredericksburg, or Harrisonburg, VA.

Job Duties & Responsibilities

• Work with Retail Support Manager to coordinate and perform new dealer set-ups; including SCS install, product assembly and merchandising, and static / motion POP set up on display. Train new dealers’ staff on STIHL basics (assembly, product nomenclature, PDI, etc.) as well as selling training
• Work with existing dealers to help develop their business. Use the functions of re-merchandising, SCS Expansion projects, sales training and STIHL Champion development to ensure dealers have effective SCSs and selling teams
• Visit Construction Type National Accounts to establish the boots-on-the-ground relationship between them and STIHL. Provide in-store sales / product training, as well as help installing SCS components and merchandising STIHL product in their showroom
• Attend and support STIHL at various regional trade shows, training events (i.e., STIHL U) and dealer events to promote STIHL, our products and services.
• Maintain reporting (updating CRM, monthly field reports, field input in regard to store training and development, National Account visits, merchandising success stories / key learnings
• Attend sales meetings, dealer training meetings and other required meetings and training
• All other duties and responsibilities as assigned

Specifications

• Bachelor’s degree or equivalent education and work experience preferred
• Previous sales or retail experience preferred. Previous merchandising experience preferred.
• 1-3 years of related work experience preferred
• Travel may be up to 75%
• Must be a self-starter and able to perform well with minimal supervision
• Intermediate knowledge of Microsoft office software, including Word, Excel and PowerPoint.
• Ability to champion and utilize other company-designated software (OneCRM, SAP) as needed.
• Demonstrates effective time management and strong organizational skills
• STIHL product familiarity is required.